Performance Optimization Manager (Paid Search)

Tiempo completo · Remoto · Europa, Medio Oriente y África, América Latina · Semi senior / senior

  • Belgrade · 00
  • Publicada hace 43 días
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Descripción del empleo

Responsibilities

  • Execute and optimize paid search campaigns across various search engines, with a focus on Google Ads.

  • Perform keyword research, create compelling ad copy, and optimize landing pages for better performance.

  • Monitor campaign metrics and make data-driven adjustments to improve CTRs and conversions.

  • Stay updated on industry trends and search engine algorithm changes to optimize campaign strategies.

  • Prepare reports on campaign performance and provide insights and recommendations for improvement.

  • Collaborate with the English-speaking Client Service team, ensuring effective communication, understanding client requirements, and addressing their needs and concerns.

Job requirements

  • Minimum of 2 years of hands-on experience in managing paid search campaigns, preferably with a focus on Google Ads.

  • Strong knowledge of search engine marketing principles, best practices, and industry trends.

  • Proficiency in Google Ads and Google Analytics.

  • Analytical mindset with the ability to interpret and derive actionable insights from campaign data.

  • Fluent English (B2+).

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